Our Services

Content marketing

Think is a leading content marketing agency based in Manchester. Our team of expert creatives and copywriters who will help you to create content solutions that attract more customers. Our aim is to help you grow your business by reaching your target audience.

Content Marketing goes beyond mere sales messages and social posts. Instead, it should help you build a relationship with your audience, ensuring you remain top of mind when they consider your products or services.

By focusing on content marketing, you place control in the hands of your customers.

They feel informed and encouraged to come back to you when they are ready.

However, we know producing content and developing a content strategy can be time intensive. It can also be difficult to know where to start. Whether you need a strategy to boost your website content or a content campaign to generate leads – we’re here to help.

Step into Social care branding importance

NW ADASS

Recruiting 18-35s into adult social care for NW ADASS

content marketing agency services for One Good Thing

What is content marketing?

Content marketing is a strategic approach focused on creating and distributing valuable, relevant and consistent content. The goal is to attract and retain a clearly defined audience. Ultimately, it aims to drive profitable customer action. Unlike traditional marketing, content marketing doesn’t rely on direct advertising or sales pitches. Instead, it provides genuinely useful and engaging information. This approach helps potential customers solve problems or meet their needs.

What kind of content we can produce for you?

Copywriting and SEO

Animation and video

Social media marketing

Design and photography

Manchester Brick Specialists

A brand overhaul to improve perception

Build Back Better explainer video animation services

Balfour Beatty

How we helped Balfour Beatty create a short, explanatory video that would help internal and external stakeholders.

What’s the process?

Stage 1

Planning and research

Stage 2

Content strategy development

Stage 3

Content creation

Stage 4

Content distribution

Stage 5

Analysis and optimisation

1. Planning and research

What do you want to achieve with your content marketing? It could be increasing brand awareness, generating leads, driving website traffic or boosting sales. Maybe all of the above? We will conduct audience research to create detailed buyer personas and find out how and where they consume content.

2. Content strategy development

We will assess your current content to identify opportunities for repurposing or improvement. Next, we’ll develop a content plan that outlines the new content to create and the platforms to use. Additionally, we’ll consider the types of content such as blogs, videos and infographics and ensure they align with your goals. This will ensure SEO-friendly content that ranks well in search engines.

3. Content creation

Our high-quality, valuable content will address the needs and interests of your target audience. The content will be engaging, informative and align with your brand voice. It will consist of a mix of written content, images, videos, infographics and other media. Our aim is for you to become an authoritative figure in your industry.

4. Content distribution

We will select the most effective platforms to distribute your content. From your website and shared to social media, via email and PR outlets. These promotional avenues will amplify your content’s reach.

5. Analysis and optimisation

Our measurement performance tools track the performance of your content against the defined goals. Key metrics include website traffic, engagement rates, lead generation and conversion rates. We evaluate what content is performing well and why. As well as identifying trends and patterns to inform future content creation and distribution strategies. We regularly update and refine your content based on SEO performance data as well as creating valuable reputable backlinks.